Monday, 22 August 2011

Lotus Group unite with Norwich Football Club


Lotus Group

Norfolk based Group Lotus have announced that they will be in partnership for 5 seasons with Norfolk exports Norwich City Football Club, this brings together two of the well-known sporting bodies in Norfolk and will allow Group Lotus to reach a wider football audience through branding and marketing.

The group Lotus includes 5 motorsport drivers which are, Nigel Mansell, Greg Mansell, Bruno Senna, James Rossiter and Ollie Jackson. The five drivers take on five NCFC players for a penalty shootout on the pitch at the announcement.

The relationship should work well as they share the same values such as “passion, performance and dedicated hard work” stated Group Lotus Chief Executive Officer, Dany Bahar. It will also give them a chance to talk to future Lotus admirers.

New Lotus customers should visit Lotus car dealers such as Lipscomb Lotus Evora S kent and Lotus Elise Maidstone as they have great offers on new and used vehicles.

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