Thursday, 22 September 2011

Social Media Conference


It’s coming up for the Motor Trader Conference for Social Media on 2nd November, dealers are already signing up so definitely a good sign. The conference will be held in the North for a change, in Cheshire.

The conference is very useful for car dealers as over 80 per cent of the Motor Trader Top 200 dealers use automotive social media such as Facebook, twitter and LinkedIn.  They use these social media sites as they help them engage with their customers, increase traffic going to their website and promote their business.  So many people now use social media sites, especially the younger generations and so it seems crazy not to target them through these outlets.

The event is presented by TV presenter and rally driver Penny Mallory, and is aimed at senior dealer management as it will show the best techniques on how to use social media and search marketing.  There will be a number of speakers from various marketing and automotive companies; these include Google, GForces, IMRG, Marshall Motor Group and Ford Retail Group.    

That sounds like a great line up of speakers who specialise in social media and the automotive industry; GForces are an automotive web management company that ensures your website and online strategy never stops and remains at the top.  They use the latest techniques and technologies to keep you ahead of the competition.   They will have good advice when it comes to social media as this is one of the many online platforms they use to drive traffic to your website.  

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